Google Penguin Penalty Removal

On April 24, 2012, Google introduced the Penguin update, a significant change in its search algorithm that affected 3.1% of search queries.

Although it’s now integrated into Google’s core algorithm, websites can still experience negative impacts from this update.

Our Expertise in Google Penalty Resolution

Here at Google Penalty we specialise in identifying issues related to Google’s algorithms, such as Penguin, and crafting strategies to mitigate penalties. Our expertise in Google penalties positions us to effectively address and resolve these complex challenges.

Before and After Google Penguin

Prior to Google Penguin, penalties for problematic backlinks were less common and typically resulted from manual actions. With Penguin, Google began algorithmically penalising websites for manipulative link practices on a much larger scale.

What is Google Penguin?

Google Penguin represents Google’s initial large-scale effort to combat manipulative backlinks. Websites identified by Penguin as using such links face algorithmic penalties, typically limited to specific keywords or phrases. A full-site penalty from Penguin alone is rare. However, if Penguin detects widespread link spam, it may trigger a review by Google’s search quality team, potentially leading to additional manual penalties.

Identifying a Google Penguin Problem

Identifying a Penguin issue was easier before September 23, 2016 (Penguin 4.0 update). Post-update, Penguin became part of Google’s main algorithm, operating continuously and making link-related issues harder to detect. Many website owners may be unaware that Penguin is the reason for a drop in organic traffic and keyword rankings.

Google Penguin Recovery Process

Recovering from a Penguin penalty involves more than just algorithmic adjustments. Restoring your website’s position requires replacing manipulative links with legitimate ones to regain link equity and trust. The effectiveness of recovery efforts varies, and success often depends on the quality of the website’s natural link profile.

Get Help Recovering from Google Penguin

A previous link profile audit doesn’t guarantee thoroughness or efficacy. Our specialised processes and software are designed to address Penguin-related issues effectively. Contact us for a comprehensive review and tailored solutions to your Google Penguin challenges.

Reach out for help recovering from Google Penguin.